{"id":137657,"date":"2026-03-30T14:19:11","date_gmt":"2026-03-30T11:19:11","guid":{"rendered":"https:\/\/staging.muovia.com\/?page_id=137657"},"modified":"2026-03-30T14:24:29","modified_gmt":"2026-03-30T11:24:29","slug":"resultat-av-kundundersokningen","status":"publish","type":"page","link":"https:\/\/staging.muovia.com\/sv\/resultat-av-kundundersokningen\/","title":{"rendered":"Resultat av kundunders\u00f6kningen"},"content":{"rendered":"\n
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Resultat av kundunders\u00f6kningen<\/h2>\n\n\n\n

2026-03-30 Virpi M\u00e4kitalo<\/em><\/p>\n\n\n\n

Vi genomf\u00f6rde i februari en kundunders\u00f6kning d\u00e4r vi fr\u00e5gade hur vi kan g\u00f6ra webbutiken smidigare att anv\u00e4nda.
Vi fick mycket detaljerad och v\u00e4rdefull feedback.<\/p>\n\n\n\n

Bland 120 svar var det sv\u00e5rt att v\u00e4lja ut 10 b\u00e4sta, eftersom det fanns v\u00e4ldigt m\u00e5nga bra utvecklingsf\u00f6rslag.
Till de utvalda skickar vi en sk\u00e4rbr\u00e4da som tack.<\/p>\n\n\n\n

\u2b50 De fem viktigaste punkterna<\/h2>\n\n\n\n
    \n
  1. Det st\u00f6rsta problemet \u00e4r inte sortimentet utan hur l\u00e4tt det \u00e4r att hitta produkter<\/strong>\n
      \n
    • Det finns m\u00e5nga produkter, men de \u00e4r inte alltid l\u00e4tta att hitta.<\/li>\n<\/ul>\n<\/li>\n\n\n\n
    • Anv\u00e4ndarna beh\u00f6ver hj\u00e4lp att v\u00e4lja r\u00e4tt plastmaterial<\/strong>\n
        \n
      • Egenskaper, anv\u00e4ndningsomr\u00e5den och j\u00e4mf\u00f6relser saknas eller \u00e4r sv\u00e5ra att hitta.<\/li>\n<\/ul>\n<\/li>\n\n\n\n
      • Startsidan leder inte till k\u00f6p tillr\u00e4ckligt snabbt<\/strong>\n
          \n
        • F\u00f6r mycket inneh\u00e5ll, f\u00f6r f\u00e5 tydliga genv\u00e4gar.<\/li>\n<\/ul>\n<\/li>\n\n\n\n
        • F\u00e4rdiga bitar \u00e4r mycket viktiga<\/strong>\n
            \n
          • M\u00e5nga bes\u00f6ker sidan just f\u00f6r dem.<\/li>\n<\/ul>\n<\/li>\n\n\n\n
          • Priskalkylatorn och best\u00e4llningen upplevs som n\u00e5got tung<\/strong>\n
              \n
            • Formul\u00e4rstrukturen g\u00f6r processen l\u00e5ngsammare.<\/li>\n<\/ul>\n<\/li>\n<\/ol>\n\n\n\n

              \u2705 Saker som \u00e5terkom i svaren<\/h2>\n\n\n\n
                \n
              • Webbplatsen upplevs som sakkunnig<\/li>\n\n\n\n
              • Sortimentet \u00e4r brett<\/li>\n\n\n\n
              • Inneh\u00e5llet \u00e4r nyttigt<\/li>\n\n\n\n
              • Mobilversionen fungerar ganska bra<\/li>\n\n\n\n
              • Priskalkylatorn \u00e4r en bra id\u00e9<\/li>\n<\/ul>\n\n\n\n

                \u26a0\ufe0f St\u00f6rsta utvecklingsomr\u00e5dena<\/h2>\n\n\n\n
                  \n
                • Tydligare navigation<\/li>\n\n\n\n
                • En enklare startsida<\/li>\n\n\n\n
                • Tydligare materialbeskrivningar<\/li>\n\n\n\n
                • F\u00e4rdiga bitar l\u00e4ttare att hitta<\/li>\n\n\n\n
                • Fraktkostnader och priser synliga tidigare<\/li>\n\n\n\n
                • Fler bilder och anv\u00e4ndningsexempel<\/li>\n\n\n\n
                • En enklare priskalkylator<\/li>\n<\/ul>\n\n\n\n
                  <\/div>\n\n\n\n
                  N\u00e4sta steg \u00e4r att b\u00f6rja utveckla webbutiken baserat p\u00e5 dessa observationer.<\/h5>\n\n\n\n
                  Stort tack till alla som svarade \u2013 er feedback styr utvecklingsarbetet direkt.<\/h5>\n\n\n\n

                  Sammanfattning<\/h1>\n\n\n\n
                  Tema<\/th>Vad detta inneh\u00e5ller<\/th>Vad det betyder i praktiken<\/th><\/tr><\/thead>
                  Navigation och hittbarhet<\/td>Menyer, genv\u00e4gar, startsidans struktur, att hitta produkter, l\u00e4nkar till material, restbitar, outlet<\/td>Det ska vara snabbt att komma till produkterna fr\u00e5n startsidan. Tydlig huvudmeny och genv\u00e4gar till viktiga kategorier<\/td><\/tr>
                  Produktinformation och materialf\u00f6rst\u00e5else<\/td>Materialegenskaper, anv\u00e4ndningsomr\u00e5den, skillnader mellan plasttyper, valhj\u00e4lp<\/td>Mer f\u00f6rklaringar och j\u00e4mf\u00f6relser s\u00e5 kunden kan v\u00e4lja r\u00e4tt utan expertkunskap<\/td><\/tr>
                  Bl\u00e4ddring och produktlistor<\/td>F\u00e4rdiga bitar, restbitar, lagersaldo, kompakta listor, s\u00f6kfunktion<\/td>Tydliga listor, filtrering och synliga priser g\u00f6r best\u00e4llningen snabbare<\/td><\/tr>
                  Startsida och struktur<\/td>F\u00f6r mycket inneh\u00e5ll, viktigt syns inte direkt, knappar, typsnitt, priser, erbjudanden<\/td>Det viktigaste ska synas direkt: produkter, priser, leverans, sortiment<\/td><\/tr>
                  Bilder och visuellt inneh\u00e5ll<\/td>Produktbilder, anv\u00e4ndningsbilder, inspirationsbilder, modernare design<\/td>Fler bilder i anv\u00e4ndning \u00f6kar f\u00f6rst\u00e5elsen och f\u00f6rtroendet<\/td><\/tr>
                  Priskalkylator och best\u00e4llning<\/td>Kalkylator, formul\u00e4r, varukorg, kassa<\/td>F\u00e4rre steg och enklare formul\u00e4r<\/td><\/tr>
                  Leverans och priser<\/td>Fraktkostnader, leveranss\u00e4tt, betalning, prisinformation<\/td>Frakt ska synas tidigare och fler alternativ beh\u00f6vs<\/td><\/tr>
                  Anv\u00e4ndningsid\u00e9er och inspiration<\/td>Exempel, id\u00e9bilder, f\u00e4rdiga paket, guider<\/td>Inspiration \u00f6kar k\u00f6p<\/td><\/tr>
                  Mobilanv\u00e4ndning<\/td>Sv\u00e5rt att hitta p\u00e5 telefon, menyer, textstorlek<\/td>Mobilv\u00e4nlighet \u00e4r viktig<\/td><\/tr>
                  Allm\u00e4n feedback och f\u00f6rtroende<\/td>Sidan \u00e4r bra men lite r\u00f6rig, mycket info, f\u00e5r inte bli s\u00e4mre<\/td>Nuvarande inneh\u00e5ll \u00e4r bra men m\u00e5ste struktureras b\u00e4ttre<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n

                  <\/p>\n","protected":false},"excerpt":{"rendered":"

                  Resultat av kundunders\u00f6kningen 2026-03-30 Virpi M\u00e4kitalo Vi genomf\u00f6rde i februari en kundunders\u00f6kning d\u00e4r vi fr\u00e5gade hur vi kan g\u00f6ra webbutiken smidigare att anv\u00e4nda.Vi fick mycket detaljerad och v\u00e4rdefull feedback. Bland […]<\/p>\n","protected":false},"author":1201,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"79271,62603,42393,42748,42678,42697","_relevanssi_noindex_reason":"","footnotes":""},"class_list":["post-137657","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"\nResultat av kundunders\u00f6kningen - Muovia.com<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/staging.muovia.com\/sv\/resultat-av-kundundersokningen\/\" \/>\n<meta property=\"og:locale\" content=\"sv_SE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Resultat av kundunders\u00f6kningen - Muovia.com\" \/>\n<meta property=\"og:description\" content=\"Resultat av kundunders\u00f6kningen 2026-03-30 Virpi M\u00e4kitalo Vi genomf\u00f6rde i februari en kundunders\u00f6kning d\u00e4r vi fr\u00e5gade hur vi kan g\u00f6ra webbutiken smidigare att anv\u00e4nda.Vi fick mycket detaljerad och v\u00e4rdefull feedback. 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